When two companies with very different cultures merged, a new brand and company culture needed to be created, launched and nurtured. That's where BlackSheep entered into the project. We partnered with the Vice President of Marketing to develop a pre-event communication strategy, consulted in best practices for the internal brand launch announcement, and created a new brand video that became calling card for the new company.
“The launch was flawless, it went off without a hitch…it was right on point… people loved the customization and the level of detail. It just went really well… I appreciate all the help that you partnered with us on.”
Senior Vice President Marketing, Vanco Payment Solutions